Hilton Goes Pet Friendly! Hilton Hotels & Resorts Offer up Pet Hospitality

5 June 2008 - More than half of U.S. pet owners say their pets are part of the family(1), and Hilton’s new Pet Friendly program makes it easier for pet lovers and their furry friends to spend time away from home. Hilton Hotels and Resorts announced today plans to welcome dogs and cats into hotels in the Americas by
this summer. The brand later plans to roll out its Pet Friendly program to various hotels in its international portfolio.

“Hilton focuses on providing a hassle-free and inspired experience for the world’s travelers - and for many travelers, being able to include a four-legged friend is critical to achieving a relaxed and productive stay,” said Jeff Diskin, senior vice president - brand management, Hilton Hotels & Resorts. “Our Pet Friendly program was designed with all of our guests in mind - those with or without pets - so that every stay can be personalized to meet the needs of the individual traveler and their entire family.”

Human guests won’t be the only ones to feel rejuvenated as each pet-friendly room is loaded with specially-designed upscale amenities sure to please the most pampered dog or cat. Designed exclusively for Hilton by famed artist William Wegman (best known for his striking photographs of Weimaraner dogs) the Hilton Pet Friendly collection will include a stain-, water- and microbial-resistant pet bed, as well as food and water bowls with placemat, and an exclusive pet amenity kit complete with dog waste clean-up bags and treats. The bed, placemat and amenity kits are produced by Crypton Fabrics and made with its patented performance fabric. For guests who want to recreate their stay at home, the pet beds will be available for purchase on http://www.HiltonToHome.com, alongside Hilton’s Serenity Collection(R) mattress and other exclusive, in-room amenities.

“We’re thrilled to be again working with Hilton and William Wegman on this unique project that combines our great performance fabrics, a beautiful design and even our love of animals,” said Randy Rubin, co-founder - Crypton Fabrics. “The pet beds and accessories we’ve designed blend fun and practicality, ensuring that even a pet’s stay at Hilton is a great experience.”

Participating Hiltons will also offer pet concierge service with information about local dog runs, veterinarian offices and pet boutiques.

A select amount of Pet Friendly rooms will be designated in each participating Hilton hotel and along with the standard room cleaning procedures, the rooms will undergo a deep cleaning - including carpets, drapery and all upholstered furniture - after each pet guest has checked out. All Pet Friendly rooms will feature a special door hanger alerting hotel staff to the furry guest within.

For more information on Hilton’s Pet Friendly program, visit http://www.hilton.com/pets.

About Crypton Fabric

Crypton Super Fabrics guarantee the greenest, cleanest approach to performance fabrics in the market today. Using its patented technology for 15 years in the world of contract, healthcare and hospitality upholstery design, the incredibly durable and cleanable Crypton permanently stand ups to moisture, stains, odors and bacteria. Crypton’s mess-free, stress-free fabric makes its way into the consumer market in 2008. With a growing collection of new and innovative products, Crypton Super Fabrics empower everyone with the freedom to Live Clean. For more information visit http://www.cryptonfabric.com.

About Hilton Hotels & Resorts

With more than 500 hotels and resorts on six continents, Hilton continues to be an innovative leader in the full-service hospitality segment and the most recognized global name in the industry. Hilton’s belief that Travel Should Take You Places(R) celebrates a commitment to the guest experience and to the idea that travel can and should be transformative. Hilton’s variety of services, amenities and programs are designed to give guests more choice and control over their stays so they can be at their best, 24/7 whether they travel for business or leisure. Each unique Hilton hotel and resort was designed to reflect the sense of place of its location; each team member chosen to reflect the local culture and community. Start your journey at http://www.hilton.com available in English, Spanish and French.

About Hilton Hotels Corporation

Hilton Hotels Corporation is the leading global hospitality company, with more than 3,000 hotels and 500,000 rooms in 74 countries, with more than 100,000 team members worldwide. The company owns, manages or franchises some of the best known and highly regarded hotel brands including Hilton(R), Conrad(R) Hotels & Resorts, Doubletree(R), Embassy Suites Hotels(R), Hampton Inn(R), Hampton Inn & Suites(R), Hilton Garden Inn(R), Hilton Grand Vacations(TM), Homewood Suites by Hilton(R) and The Waldorf=Astoria Collection(TM).

Hilton Hotels Corporation is an Official Sponsor of the U.S. Olympic Team, which will extend through the 2010 Olympic and Paralympic Winter Games in Vancouver, the 2012 Olympic and Paralympic Games in London, the 2010/2012 U.S. Paralympic Team and the 2011 U.S. Pan American Team.

The Hilton Family of Hotels adheres to founder Conrad Hilton’s philosophy that, “It has been, and continues to be, our responsibility to fill the earth with the light and warmth of hospitality.” The company put a name to its unique brand of service that has made it the best known and most highly regarded hotel company: be hospitable(R). The philosophy is shared by all brands in the Hilton Family of Hotels, and is the inspiration for its overarching message of kindness and generosity.

For more information about the company, please visit http://www.hiltonfamily.com.

(1) U.S. Pet Ownership & Demographics Sourcebook (2007 Edition)

Cohn & Wolfe for Hilton Hotels & Resorts
Kimi Ozawa, 310-967-2965

or
Hilton Hotels & Resorts
Denise Blaya, 310-205-7857

http://www.hiltonworldwide.com