Bombay Sapphire Gin Reveals the World’s First Most Imaginative

Bombay Sapphire Gin Reveals the World’s First Most Imaginative Bartender

LONDON, May 29, 2012-

      David Wolowidnyk of Canada is crowned the World’s Most Imaginative Bartender

              with New BOMBAY SAPPHIRE cocktail named Beldi

  The winner of the BOMBAY SAPPHIRE(R) World’s Most Imaginative Bartender competition
was announced at an event held in Morocco for professional bartenders, hosted by Bombay
Sapphire, the world’s number one premium gin by value for a third consecutive year[1].

  (Photo:
http://photos.prnewswire.com/prnh/2012/535491 )

  (Photo:
http://photos.prnewswire.com/prnh/2012/535491-b )

  (Photo:
http://photos.prnewswire.com/prnh/2012/535491-c )

  The winner, David Wolowidnyk of Canada was selected from thousands of contestants
overall and eight finalists from Canada, Global Travel Retail, Japan, Singapore, South
Africa, Spain, the United Kingdom and the United States. The bartenders took part in a
four-day experience, visiting the Moroccan home of one of the Bombay Sapphire botanicals -
coriander - and exploring the world of the historic gin.

  The competition itself took place on the last evening of the experience at one of the
most beautiful villas in the world, Dar Sabra in Marrakech, Morocco. Each bartender was
tasked with creating their most imaginative cocktail - combining their individual
influences with the cultural experiences they had experienced throughout the trip.

  Bombay Sapphire Global Brand Ambassador Raj Nagra hosted the competition and
commented: “By hand-selecting the most creative talent from behind the bar, the Bombay
Sapphire World’s Most Imaginative Bartender Competition not only challenges them, but also
aims to support them on their journey to becoming the most imaginative bartenders in the
world. Just as the unique taste of Bombay Sapphire is inspired by the infusion of its 10
exotic botanicals, we look to inspire bartenders all over the world.”

  David was a worthy winner, adding his own unique flair and style to his cocktail, the
Beldi. In addition to receiving the “Bombay Sapphire World’s Most Imaginative Bartender”
title, David also earned a place in the Bombay Sapphire Cocktail Hall of Fame, partaking
in various duties, including attending the 2013 opening of the new Bombay Sapphire
distillery at Laverstoke Mill in England and becoming part of the Bombay Sapphire World’s
Most Imaginative Bartender judging panel for next year’s competition.

  Bombay Sapphire Global Category Director John Burke commented: “Bombay Sapphire is at
the heart of imaginative cocktail-making and by launching the Bombay Sapphire World’s Most
Imaginative Bartender competition we’re providing a platform to encourage and inspire
bartenders from all over the world. Since its creation, Bombay Sapphire has taken an
imaginative approach to gin making, driving the re-invigoration of the gin category and
continuing to capture the consumer’s imagination through its distinctive and smooth taste
resulting from the combination of 10 hand selected exotic botanicals and unique
distillation process.”

  [1} Data sourced from International Wine and Spirit Research (IWSR), for the 12 months
to the end of December 2010

  Beldi - David Wolowidnyk Winning Cocktail Recipe

  Ingredients

 
  - 45ml Bombay Sapphire infused with Moroccan Saffron and Ginseng
  - 20ml Martini Bianco cold steeped with 1 tsp Moroccan Mint Tea and 6-8 fresh
    mint leaves
  - 15ml Cinnamon/Cassia Syrup
  - 2 dashes Lem-Marrakech Bitters - exclusively produced beforehand by “Kale &
    Nori”

  Misting

 
  - Toasted Moroccan coriander tincture

  To garnish

 
  - Lemon zest, with the star from Moroccan flag cut into it

  Method

 
  - Combine Bombay Sapphire, Martini Bianco, Cinnamon/Cassia Syrup and Bitters
  - Stir with ice in a mixing glass
  - Mist the Toasted coriander tincture into the chilled glass
  - Strain into a chilled glass, garnish with a lemon zest and mist tincture again
    over the surface

  About Bombay Sapphire

  Bombay Sapphire is the world’s fastest growing premium gin and number one premium gin
by value. Based on a secret 1761 recipe, Bombay Sapphire gin is created by perfectly
balancing a unique combination of 10 hand-selected exotic botanicals from around the
world. The natural flavours of the botanicals are captured through a delicate distillation
process called Vapour Infusion which results in the tantalising, smooth and complex taste
that is Bombay Sapphire.

  Enjoy Bombay Sapphire responsibly. Bombay Sapphire, the Bombay Sapphire bottle design
and device are trademarks and/or registered trademarks.

  Bombay Sapphire - Infused with imagination(TM)

  Bombay Sapphire aims to inspire people into expanding their minds, thinking
differently to reveal more about themselves and their Imaginations. The team at Bombay
Sapphire believes everyone has imagination and therefore aims to give everyone the
opportunity to be inspired, and to infuse their imagination with Bombay Sapphire.

  http://www.bombaysapphire.com
http://www.facebook.com/BombaySapphire

  Media Contact

  Tarita Mullings: +44-(0)207-413-3143 / .(JavaScript must be enabled to view this email address)

Photo:
http://photos.prnewswire.com/prnh/2012/535491
http://photos.prnewswire.com/prnh/2012/535491-b
http://photos.prnewswire.com/prnh/2012/535491-c

Source: Bombay Sapphire