MillerCoors Lideres Unveils the 2009 Lider of the Year
MillerCoors Lideres Unveils the 2009 Lider of the Year
Lizette Jenness OImos from LULAC named 2009 Lider of the Year
CHICAGO, Dec. 4 - MillerCoors announced today that the 2009 Lider of the Year is Lizette Jenness Olmos from the League of United Latin American Citizens (LULAC) in Washington, D.C. Jenness Olmos was chosen through public vote on the MillerCoors Lideres website from among this year’s twelve nominated Lideres. The announcement was made last night during a reception held at the MillerCoors headquarters in downtown Chicago, among local Hispanic community leaders.
To view the multimedia assets associated with this release, please click: http://multivu.prnewswire.com/mnr/millercoorslideres/41358/
(Photo: http://www.newscom.com/cgi-bin/prnh/20091204/NY21097 )
“Lizette’s dedication inspires those around her, and she proves that one person can make a significant difference,” said Joedis Avila, Multicultural Relations Manager for MillerCoors. “Through the MillerCoors Lideres program, we hope to raise awareness about the important work and contributions Hispanic leaders are making in their communities.”
As Lider of the Year, Jenness Olmos will be featured in print advertising recognizing her achievement. Her organization, LULAC, will also receive a $25,000 grant to develop and implement a leadership program in partnership with MillerCoors.
“I am deeply honored to be named the MillerCoors 2009 Lider of the Year,” said Jenness Olmos. “I hope that by receiving this recognition I will inspire future generations to reach for their aspirations and continue to work toward the advancement of the Hispanic community.”
As the largest and oldest Hispanic organization in the United States, LULAC advances the economic condition, educational attainment, political influence, health and civil rights of Hispanic Americans through community-based programs. During her time at LULAC, Jenness Olmos has been passionately committed to the advancement of the Hispanic community by working on major issues, including health care, immigration, education, hate crimes and discrimination. An energetic and courageous activist, Jenness Olmos’s dedication to the Hispanic community bolsters LULAC’s core values.
Since 2006, Lideres has highlighted the achievements of a diverse group of respected national and local leaders within the Hispanic community, and provided helpful online resources on leadership topics. In addition, the program has hosted a series of workshops across the country, where participants were provided the opportunity to network and explore themes related to leadership.
Lideres has also showcased national and local leaders in the Hispanic community through advertising campaigns portraying the diverse demographics represented in the U.S. Hispanic community, celebrating its leadership, biculturalism and bilingualism.
The 2009 MillerCoors Lideres ads featured 12 Hispanic leaders selected by Hispanic national and local non-profit partners and organizations to help identify community leaders who represent the values of their organizations and the communities they serve. The public was invited to participate in the selection of the candidates by casting their vote for the 2009 Lider of the Year on http://www.MillerCoorsLideres.com.
In 2008, Lupe Barrera, Board Member of the National Latino Peace Officers Association, was named MillerCoors Lider of the Year. In 2007, Lillian Rodriguez Lopez, president of the Hispanic Federation, received the honor. For more information on MillerCoors Lideres, please visit http://www.millercoorslideres..com.
About MillerCoors
Built on a foundation of great beer brands and more than 288 years of brewing heritage, MillerCoors continues the commitment of its founders to brew the highest quality beers. MillerCoors is the second largest beer company in America, capturing nearly 30 percent of U.S. beer sales. Led by two of the best-selling beers in the industry, MillerCoors has a broad portfolio of highly complementary brands across every major industry segment. Miller Lite is the great tasting beer that established the American light beer category in 1975, and Coors Light is the brand that introduced consumers to refreshment as cold as the Rockies. MGD 64 completes the company’s premium light beer portfolio, offering consumers fresh, crisp taste at just 64 calories. MillerCoors brews premium beers Coors Banquet and Miller Genuine Draft; and economy brands Miller High Life and Keystone Light. The company also imports Peroni Nastro Azzurro, Pilsner Urquell, Grolsch and Molson Canadian and offers innovative products such as Miller Chill and Sparks. MillerCoors features craft brews from the Jacob Leinenkugel Company, Blue Moon Brewing Company and the Blitz-Weinhard Brewing Company. MillerCoors operates eight major breweries in the U.S., as well as the Leinenkugel’s craft brewery in Chippewa Falls, WI and two microbreweries, the 10th Street Brewery in Milwaukee and the Blue Moon Brewing Company at Coors Field in Denver. MillerCoors vision is to create America’s best beer company by driving profitable industry growth. MillerCoors insists on building its brands the right way through brewing quality, responsible marketing and environmental and community impact. MillerCoors is a joint venture of SABMiller plc and Molson Coors Brewing Company.
Photo: http://www.newscom.com/cgi-bin/prnh/20091204/NY21097
Video: http://multivu.prnewswire.com/mnr/millercoorslideres/41358
Source: MillerCoors
CONTACT: Karina Diehl, MillerCoors, +1-312-496-2973,
.(JavaScript must be enabled to view this email address); Kati Anderson, Comunicad, +1-703-807-0500,
.(JavaScript must be enabled to view this email address)
Web Site: http://www.millercoorslideres.com/
Click here for more information about MillerCoors